Pinkie’s Up!
Pinkie’s Up! blends luxury with sustainability through a refillable, recyclable tea capsule designed for minimal waste and maximum elegance. Its stackable form streamlines storage and shipping, while the built‑in infuser makes it a functional companion for travel and daily rituals—proving modern design can be both refined and responsible.
Project Details:
AD 431 | Spring 2026 | Li Zhang
This project will focus on sustainable packaging design, emphasizing
communication and problem-solving. Create your own brand name/design and package design.
Products to be packed: Coffee, Tea, or other daily consumed dry food/essential needs
Markets: International Markets
Choose your targeted consumer groups
Sustainable Design: Minimal materials.
Consider some of the following:
Recycled packaging materials.
Plant-based packaging/ Plant-able packaging.
Edible packaging.
Compostable and biodegradable plastic alternatives.
Avoid over-packaging
For this project my aim was to create a sustainable, reusable package design that was able to combine luxury with environmentally-conscious practices. From the material to the shape of the packaging, I wanted to consider minimal packaging to save storage, a shape that was easily stackable for shipping purposes, design elements that are characteristic of luxury/modern branding, and recyclable packaging materials. In the final design, I incorporate a rich, floral, and earth-inspired color palette to properly encapsulate the brand’s identity. The cardboard packaging is intended to be used as a refillable capsule for loose tea and is refillable, with an attached tea infuser in the inside of the top lid. When it comes to travel, living sustainably, and finding high-quality, modern brands that don’t disappoint, Pinkie’s Up checks off all the boxes.
To have an in-depth view of my sketches, digital iterations, and process for this project,