Information Design

An Educational Infographic on the Carbon Capture Capabilities of Giant Sequoias

The Challenge:

The aim of this project was to find an important or significant topic of our choosing and develop complex data into a poster that is easily understandable and focused on visuals. The topic I chose for this project revolves around the magnificent carbon storage capabilities of the Giant Sequoia tree species and their high importance to protecting our atmosphere and environment. I wanted to emphasize this by comparing the sequoia’s carbon capture storage to other miscellaneous tree species, and also draw interesting visual attention to the subject matter through imagery, typography, layout, copywriting, etc.

My thoughts:

I found this project to be a very interesting challenge that I have never tackled before. I am happy that my experimentations eventually led me in the right direction, but I did struggle to think of original and creative ways to visualize my data sets. Eventually, I was able to find a solution, and the reiteration and research process became essential to overcoming these obstacles.

I wanted to use a color palette that would bode well for eye-catching contrasts in my final design but also were green to communicate a strong representation of nature.

Later on, I also incorporated darker shades of blue for a more modern and futuristic appeal. I added a gradient map in the background of the final infographic with many different tones and shades of blue-green colors.

Sources

Gill, Bryan Nash. Woodcut (print). 2012, FromYourDesks, http://fromyourdesks.com/2012/06/14/bryan-nash-gill/.

Sillett, S. C., Van Pelt, R., Carroll, A. L., Kramer, R. D., Ambrose, A. R., & Trask, D. (2015). How do tree structure and old age affect growth potential of California redwoods? Ecological Monographs.

Stephenson, N. L. (1999). Growth, size, and age in trees. Nature. USDA Forest Service – Species monographs (Sequoiadendron giganteum, Sequoia sempervirens).

National Park Service (NPS) – Giant Sequoia ecology and carbon storage resources.